Automotive

Harness

Trasforma i tuoi

Lead in vendite

Centralizza Lead e interazioni grazie a LeadSparK, un'unica soluzione per connetterti facilmente con i clienti e aumentare le vendite.

Sfruttare il potere dell'intelligenza artificiale per rivoluzionare le industrie e migliorare le esperienze umane.

Formula showing an LLM plus the MotorK Automotive Harness equals dealer AI for leads, stock and appointments

Definition

Perché

Ottimizza la raccolta e la gestione dei lead, per costruire un successo duraturo

Context

×

LLM

×

Distribution

The LLM is available to everyone. Context and distribution are the two parts a business builds and owns.

Perché

Context

The Company Brain. One shared memory of the stock, the customers and everything they have done with the dealership, kept live and available to every agent.

Context

The Company Brain. One shared memory of the stock, the customers and everything they have done with the dealership, kept live and available to every agent.

Context

The Company Brain. One shared memory of the stock, the customers and everything they have done with the dealership, kept live and available to every agent.

Distribution

MCP and AI agents carry that context to every channel, from the website to WhatsApp and the phone, and turn it into actions: a reply, a booked appointment, an updated lead.

Distribution

MCP and AI agents carry that context to every channel, from the website to WhatsApp and the phone, and turn it into actions: a reply, a booked appointment, an updated lead.

Distribution

MCP and AI agents carry that context to every channel, from the website to WhatsApp and the phone, and turn it into actions: a reply, a booked appointment, an updated lead.

Orchestration

Connected products work as one workflow, from the first signal to the outcome, so a process runs end to end without manual hand-offs.

Orchestration

Connected products work as one workflow, from the first signal to the outcome, so a process runs end to end without manual hand-offs.

Orchestration

Connected products work as one workflow, from the first signal to the outcome, so a process runs end to end without manual hand-offs.

Cosa puoi avere

1. Context

The harness reads stock, CRM, workshop and web behaviour as one picture.

1. Context

The harness reads stock, CRM, workshop and web behaviour as one picture.

2. Decision

It chooses the next move for that customer.

2. Decision

It chooses the next move for that customer.

3. Action

It executes on the channel the customer already uses.

3. Action

It executes on the channel the customer already uses.

4. Memory

It writes the result back, so the next decision starts from what just happened.

4. Memory

It writes the result back, so the next decision starts from what just happened.

Cosa puoi avere

Most disappointing AI projects in this industry share three causes, and the model is rarely one of them. The automotive harness addresses each one.

Fragmented systems

The harness connects AI to the DMS, CRM and inventory data it needs, through the SparK Platform.

Poor data

Agents work from one unified source of stock and customer data, updated continuously.

Missing domain knowledge

Processes already know what a hot lead, a qualified trade-in or an available vehicle means for a dealer.

WebSparK Ultra

Supporta

Supporta

Aumenta la tua efficienza a tutti i livelli

Aumenta la tua efficienza a tutti i livelli

€ 227.220

-10%

€ 204.500

Carrozzeria

Berlina

Condizione

Nuovo

Anno del modello

2018

Carburante

Benzina

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AgentSparK

AgentSparK

Dai Dati agli

Dai Dati agli

LeadSparK raccoglie e elabora dati in modo semplice per pianificare azioni concrete e mirate.

LeadSparK raccoglie e elabora dati in modo semplice per pianificare azioni concrete e mirate.

Orchestration

LeadSpark

LeadSpark

Gestisci attività e lead ovunque ovunque ti trovi

Gestisci attività e lead ovunque ovunque ti trovi

Orchestration

Cosa puoi avere

MotorK brings both layers together on the SparK Platform.

Company Brain

The context and data layer: one memory of stock, customers and their history.

Automotive Harness

The technology around the AI model that puts this context to work: agents, connections and orchestration.

Cosa puoi avere

Since 2010

Software for automotive retail

30+

OEM clients

Almost 200

Use cases mapped, and more to come

FAQ

Domande

Domande

Frequenti

Frequenti

Hai domande? La nostra sezione FAQ ti offre risposte rapide alle domande più comuni.

Collegati facilmente con i tuoi strumenti preferiti. Siano il tuo CRM o la piattaforma di email marketing.

What is an AI harness?

An AI harness is the technology around a large language model that guides it to the right answer and the right action. It supplies the context the model reads, the tools it uses, the processes it follows and the rules it respects.

What is the difference between an AI harness and a company brain?

The company brain is the context and data layer: one shared memory of stock, customers and their history. The AI harness is the technology around the model that puts this context to work: agents, connections and orchestration.

Can dealers keep the AI tools they already use?

Yes. WebSparK Ultra includes an MCP server that connects any MCP-compatible AI client, such as Claude, Gemini, ChatGPT or Cursor. A skill file from MotorK teaches the client how WebSparK works.

Why does automotive retail need its own AI harness?

Generic AI often struggles in dealerships for three reasons: fragmented systems, poor data and missing domain knowledge. An automotive harness connects the model to dealer data and processes, so it handles leads, stock and trade-ins the way a dealer does.

Richiedi

Richiedi

Qui possiamo mostrare solamente una parte dei nostri prodotti: se desideri saperne di più sulle loro funzionalità e scoprire tutto il nostro portfolio, richiedi una demo personalizzata e senza impegno con uno dei nostri esperti. 

Qui possiamo mostrare solamente una parte dei nostri prodotti: se desideri saperne di più sulle loro funzionalità e scoprire tutto il nostro portfolio, richiedi una demo personalizzata e senza impegno con uno dei nostri esperti.