AI

Marketing Automation

Zet je leads om

Into Journeys

Centraliseer al uw leads en interacties met LeadSparK, uw uniforme oplossing om moeiteloos contact te maken met klanten en de verkoop te stimuleren.

Centraliseer al uw leads en interacties met LeadSparK, uw uniforme oplossing om moeiteloos contact te maken met klanten en de verkoop te stimuleren.

Demo aanvragen

Voordelen

Waarom

LeadSparK

Stroomlijn leads verzamelen en beheer voor langdurig zakelijk succes

Stroomlijn leads verzamelen en beheer voor langdurig zakelijk succes

Demo aanvragen

Campaigns driven by automotive events

Workflows start from what happens in the customer lifecycle, such as a lease approaching expiry or a completed test drive, instead of a fixed calendar.

Campaigns driven by automotive events

Workflows start from what happens in the customer lifecycle, such as a lease approaching expiry or a completed test drive, instead of a fixed calendar.

Campaigns driven by automotive events

Workflows start from what happens in the customer lifecycle, such as a lease approaching expiry or a completed test drive, instead of a fixed calendar.

Messages built on real vehicle data

Make, model and images are pulled automatically from the dealer’s active inventory, so every communication reflects stock that is actually available.

Messages built on real vehicle data

Make, model and images are pulled automatically from the dealer’s active inventory, so every communication reflects stock that is actually available.

Messages built on real vehicle data

Make, model and images are pulled automatically from the dealer’s active inventory, so every communication reflects stock that is actually available.

One data flow with the CRM

Leads, contacts, tags, segments and privacy preferences sync in both directions with LeadSparK, so marketing and sales work from the same customer record.

One data flow with the CRM

Leads, contacts, tags, segments and privacy preferences sync in both directions with LeadSparK, so marketing and sales work from the same customer record.

One data flow with the CRM

Leads, contacts, tags, segments and privacy preferences sync in both directions with LeadSparK, so marketing and sales work from the same customer record.

Journey builder
Live
Trigger
Lease Expiry T-180 days
Your lease ends in 6 months
Email · day 0
Wait 7 days
or until the email is opened
Opened the email?
Yes·SMS
Book a renewal call
No·Email
New models in stock

Hoofdkenmerken

Ondersteuning voor jouw

Ondersteuning voor jouw

volledige dealership

volledige dealership

Verhoog je efficiëntie op alle niveaus

Verhoog je efficiëntie op alle niveaus

Hoofdkenmerken

Van gegevens naar

Van gegevens naar

Actiegerichte Inzichten

Actiegerichte Inzichten

LeadSparK transformeert moeiteloos verzamelde gegevens in inzichten

LeadSparK transformeert moeiteloos verzamelde gegevens in inzichten

Dynamic email
Live inventory
In stock at the dealership
Alfa Romeo
Tonale
Jeep
Avenger
Fiat
600e
To: Giulia Bianchi
Giulia, the {make} {model} is ready for you
{vehicle image}
Alfa Romeo Tonale
From live inventory
{make} {model}
Available now
Book a test drive
Segments
Shared with LeadSparK
Past customers
Bought a car in the last 5 years
2,480
Lost opportunities
No deal in the last 12 months
640
Interested in a vehicle
Asked about the Jeep Avenger
312
2,480
contacts in this segment
Sales sees the same segment in LeadSparK, so campaigns start from shared data.

Hoofdkenmerken

LeadSparK

LeadSparK

App

App

Taken en leadbeheer vanaf elke locatie waar je bent

Taken en leadbeheer vanaf elke locatie waar je bent

Hoofdkenmerken

Boek Meer Afspraken

Boek Meer Afspraken

Met AI-oproepen

Met AI-oproepen

Geen leads meer laten wachten - AI belt ze voor jou

Geen leads meer laten wachten - AI belt ze voor jou

Spring service campaign
Email
SMS
A/B test · message and send time
A
Book your spring check-up
Tue 09:00
Testing…
B
Your car is due for a service
Thu 18:00
Testing…
Delivery status
per contact
Marco Rossi
Sent
Paolo Greco
Sent
Sara Ferri
Sent

Andere functies

Wat u krijgt

Met LeadSparK

Stroomlijn leads verzamelen en beheer voor langdurig zakelijk succes

Stroomlijn leads verzamelen en beheer voor langdurig zakelijk succes

Demo aanvragen

Event-based triggers

Start journeys from lifecycle events

Event-based triggers

Start journeys from lifecycle events

Dynamic content

Vehicle data injected from inventory

Dynamic content

Vehicle data injected from inventory

Segmentation

Past customers, lost opportunities, vehicle interests

Segmentation

Past customers, lost opportunities, vehicle interests

Email and SMS

Multichannel campaign delivery

Email and SMS

Multichannel campaign delivery

A/B testing

Optimise messaging and timing

A/B testing

Optimise messaging and timing

Consent sync

Privacy preferences shared with the CRM

Consent sync

Privacy preferences shared with the CRM

How it works

Wat u krijgt

Met LeadSparK

Stroomlijn leads verzamelen en beheer voor langdurig zakelijk succes

Stroomlijn leads verzamelen en beheer voor langdurig zakelijk succes

Demo aanvragen

Connect your data

Contacts, leads and segments sync with LeadSparK; vehicle data comes from your inventory.

Connect your data

Contacts, leads and segments sync with LeadSparK; vehicle data comes from your inventory.

Build the journey

Choose an automotive trigger, define the audience and design messages with dynamic vehicle content.

Build the journey

Choose an automotive trigger, define the audience and design messages with dynamic vehicle content.

Launch and optimise

Campaigns run automatically; A/B tests and delivery status show what to improve.

Launch and optimise

Campaigns run automatically; A/B tests and delivery status show what to improve.

Ecosystem

Waarom

LeadSparK

Stroomlijn leads verzamelen en beheer voor langdurig zakelijk succes

LeadSparK

Shared contacts, leads, tags, segments and privacy preferences.

LeadSparK

Shared contacts, leads, tags, segments and privacy preferences.

StockSparK

Live inventory data for dynamic vehicle content.

StockSparK

Live inventory data for dynamic vehicle content.

OmniSparK

Unified customer profiles for richer audiences.

OmniSparK

Unified customer profiles for richer audiences.

Veelgestelde vragen

Veelgestelde

Veelgestelde

Vragen

Vragen

Heb je vragen? Onze FAQ-sectie biedt snelle antwoorden op de meest voorkomende vragen.

Heb je vragen? Onze FAQ-sectie biedt snelle antwoorden op de meest voorkomende vragen.

What is EngageSparK?

EngageSparK is MotorK’s marketing automation solution for car dealerships. It runs event-based campaigns by email and SMS, personalised with vehicle data from the dealer’s inventory and synced with LeadSparK.

How does EngageSparK work with LeadSparK?

Leads, contacts, tags, segments and privacy preferences sync in both directions between EngageSparK and LeadSparK, so marketing campaigns and sales follow-up use the same customer data.

Which events can trigger a campaign?

Automotive lifecycle events such as an upcoming lease expiry, a completed test drive or a service appointment due date, as well as customer behaviour.

Which channels does EngageSparK support?

Email and SMS, with A/B testing and per-contact delivery status.

How does EngageSparK handle GDPR consent?

Privacy preferences sync with LeadSparK, so campaigns respect each contact’s consent status.

In which markets is EngageSparK available?

Italy, Spain, France and Germany.

Contacteer ons

Praat

Praat

met ons

met ons

We kunnen hier slechts een klein deel van LeadSparK tonen: als je meer wilt leren over de unieke functionaliteiten, vraag dan een gratis gepersonaliseerde demo aan met een van onze experts.

We kunnen hier slechts een klein deel van LeadSparK tonen: als je meer wilt leren over de unieke functionaliteiten, vraag dan een gratis gepersonaliseerde demo aan met een van onze experts.